With this company-wide rollout, the initiative ranks among the largest, most comprehensive AI deployments in European industry.The introduction is part of the strategic partnership with Microsoft and marks another milestone in the company’s long‑term digital and AI strategy. The goal is not to use AI selectively, but to integrate it systematically into day‑to‑day work – supporting knowledge work, decision‑making and operational processes.
Standardising on a unified system across the Group reduces complexity and operating costs while creating a shared learning and development platform for all employees. New applications can be tested and scaled globally at a faster pace. At the same time, a central platform emerges on which custom-built AI agents can be deployed company‑wide – for example, to automate administrative or specialist processes.