Mercedes-Benz Museum, exterior

The Mercedes-Benz Museum.

The inventors of the automobile have recreated the automotive museum: on 19 May 2006 the Mercedes-Benz Museum in Stuttgart was opened. In just two-and-a-half years' construction time, from September 2003 to April 2006, a remarkable structure emerged that is an architectonic highlight of urban development in the entire Stuttgart region.

It is the only museum in the world that can present the 135-year history of the automobile industry complete from the very first day.

The exhibition concept

The exhibition concept of the Mercedes-Benz Museum is as unrivalled as the tradition of the company: on nine levels covering 16,500 square metres, 160 vehicles, more than 1500 exhibits in all, presented on two connected tour routes, can be viewed. The proximity to the Mercedes-Benz parent plant in Stuttgart-Untertürkheim breaches the gap between tradition and modernity: the Museum shows that automotive history is always also directed towards the future. The basis of this is the enduring innovative power of the Mercedes-Benz brand.

Highlights of the event programme 2025¹

“Pit Stop” Close

The new “Pit Stop” hands-on activity requires lightning-fast precision work when changing wheels with real Formula 1 tyres. To be experienced in Legend Room 7: Silver Arrows – Races and Records.

In this interactive game, real Formula 1 wheels are changed against the clock. In the background, a 2021 Mercedes-AMG F1 W12 E Performance Formula 1 racing car hanging vertically on the wall.
In this interactive game, real Formula 1 wheels are changed against the clock. In the background, a 2021 Mercedes-AMG F1 W12 E Performance Formula 1 racing car hanging vertically on the wall.
“Youngtimer” Close

From 11 April to 2 November 2025, the special exhibition “Youngtimer” will showcase ten Mercedes-Benz vehicles from the 1990s to 2000s. Each thematic display island conveys the lifestyle and everyday culture environment of the vehicles. The special exhibition offers numerous opportunities for interaction.

Classic car meeting "Classics & Coffee” Close

The all-brand classic car event Classics & Coffee will take place on the hill on Sundays from 13 April to 12 October 2025. “Youngtimer” is the special of the kick-off event, in keeping with the special exhibition that opens two days earlier. The website provides information about other themed specials and new offers in collaboration with the Classic Center: www.mercedes-benz.com/classics-coffee 

International Museum Day Close

Free admission to the Mercedes-Benz Museum on International Museum Day on 18 May 2025.

The Family Day Close

The big family day on 13 July 2025 offers action and a variety of programmes on the hill in front of the Museum.

“Urban Culture at the Mercedes-Benz Museum" Close

The open-air stage programme “Stadtkultur am Mercedes-Benz Museum” with performances by artists from the region will enter the next round from 10 July to 10 August 2025. Two highlights from the programme: on 25 July, the dino metal band Heavysaurus will give a concert for children and their families with a penchant for rock tunes, and, on 11 July, singer Vanessa Mai will delight pop fans. Presale tickets are already available for individual events (Heavysaurus): www.mercedes-benz.com/stadtkultur 

Open-air cinema Close

From 22 August to 7 September 2025, the open-air cinema will once again offer atmospheric film evenings under open skies. Presales start on 5 June 2025.

Lantern parade Close

The big lantern walk starts on 8 November 2025 from the Museum towards the VfB football stadium.

Celebrate your birthday at the Museum Close

Due to high demand, the Mercedes-Benz Museum is creating more opportunities to celebrate children’s birthday parties at the Museum. The programme lasts two hours and costs 190 euro per group. It can be booked via www.mercedes-benz.com/kinder .

The architecture

The Museum presents not only the exciting history of the Mercedes-Benz brand, but gives revealing glimpses of the future too. The Museum architecture, the work of UNStudio van Berkel and Bos, Amsterdam, serves this task. Its impressive modernity appears to mark it as a design from the future – yet at the same time preserves tradition. The architecture illustrates the heritage of the brand. The building interior is modelled on the double-helix DNA spiral containing the human genetic code, and is therefore committed to the Mercedes-Benz brand's concept of originality: creating entirely new things for the mobility of man, again and again – from the invention of the automobile to the pioneering vision of accident-free driving.

Unique museum concept

The exhibition concept itself is also an original design developed and implemented by HG Merz, Stuttgart and Berlin. On their two-hour walk through the Museum the visitors enjoy a unique journey through time covering 135 years of automotive history. They are transported by lift to the top floor, from which two tours lead back to the starting point in long curves through the extensive collection.

Through nine levels the two paths form a double helix as symbol of the genetic endowment of the brand. Seven "Legend" rooms are arranged on the first circuit. They tell the story of the brand in chronological sequence. For the second tour a host of vehicles is arranged in five separate "Collection" rooms in which, across decades, the brand portfolio and the collection are presented in all their diversity. A further special feature: for the first time the Museum now also documents Mercedes-Benz's more than 125-year commercial vehicle history.

The visitor can switch between tours at any time. Both tours end at the "Silver Arrows – Races and Records" banked corner, where the pure, unadulterated legendry of the brand becomes tangible. The exhibition is complemented by "The Fascination of Technology" section, which enables visitors to see what goes on every day at Mercedes-Benz and at the same time presents topics touching upon the future of the automobile.

The detailed picture of the Mercedes-Benz brand comprises more than 1500 exhibits, including 160 vehicles – 80 passenger cars, 40 commercial vehicles, and 40 racing cars and record-breaking vehicles.

The Mercedes-Benz Museum is the best and only place in the world where, from the beginnings down to the present, one can experience the history of the automobile and the legend embodied by the Mercedes-Benz brand in a completely new and fascinating way.

Mercedes-Benz Museum

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