September 04, 2023 – Mercedes-Benz Group AG CEO Ola Källenius unveiled the forerunner to a whole new model family at the Mercedes-Benz Pavilion on Apothekenhof at the Munich Residence in the centre of the city.
World premiere of the new Concept CLA Class
With the Concept CLA-Class as a predecessor and the four upcoming MMA vehicles, we are elevating every aspect of what customers can expect from Mercedes-Benz in this segment. With a range of more than 750 kilometres (466 miles) (WLTP), the Concept CLA Class could easily take you from Munich to Hamburg on a single charge. MB.OS will create a fundamentally enhanced customer experience from driving assistance and navigation to charging and on-board entertainment. And we’re also exploring what’s possible in terms of sustainability with this vehicle. Across the entire MMA fleet, we will reduce CO₂ emissions in our value chain by more than 40 percent compared to the previous architecture.
Concept CLA Class – elevating the electric experience to a new level
The technology that provides the foundation for the Concept CLA Class represents an entirely new approach for Mercedes-Benz and incorporates many learnings from our groundbreaking VISION EQXX technology programme. I am certain that our MMA platform will enable us to offer our customers in this market segment a class-defining combination of performance, sustainability, safety and comfort paired with an outstanding digital experience.